This is the everlasting dillemma a parent has to face. You just can't let your kid let go of that toy when it is time to study. They just do not seem to know the difference between the time for playing and the time for studying. This is the main reason why educational toys were invented. Educational toys make your children learn while playing. With a team of experts in child psychology, teaching and technology, LeapFrog has established itself as one of the most sought after and popular educational toy makers all over the world. In fact, in 2000 alone, during the rise of the demand for children's educational toys, LeapFrog's sales soared by a whopping 120%. One child might want to do the same thing and play with the same toy repeatedly for days, while another might be interested in a toy only for a moment and look for another one after a while. Thus, play should not be limited to a set of rules. Kids need to operate in flexible play environment to appreciate the virtues of freedom and independence. Children that hope to become chemists, geologists and doctors someday can now get themselves toy kits that simulate the experience. Future astronomers can get to practice their "profession" with telescope kits. Future vets are able to learn more about animals and how to care for them with animal kits. In order for both parents and children to better appreciate what they are buying, small kiosks are set up in all stores where LeapFrog products are being sold, so that buyers will be able to test the products first before they decide to make a purchase. The name 'educational toy' sounds boring, at first, and kids might not want to buy it if we mention it this way to them. Sometimes we may over-estimate them and treat them like bigger children. But no matter what many may think, you should still buy a toy that fits in the age range of a toddler. If you buy a toy that isn't, there is a large possibility that the child wont like it. Also, try not to buy toys with detachable parts because the child might swallow it.