Oftentimes, certain campaigns are purely aimed at providing education about sports nutrition but there are others which launch such programs in support of a sales and marketing strategy. One should be careful with these types as the efforts may be too sales-oriented and may take for granted individual needs and concerns. The media joined in the ruckus and published materials leading to the promotion of both the scientific and the commercial side of the field. Sports nutrition has been changing through the years around the world. It s not just that the topics are different the emphasis and approach have also changed. Today, go into almost any supermarket, convenience stores and even school cafeterias and you ll find a ready supply of sports drinks aimed at maintaining hydration just like glucose solutions. Sports nutrition supplements that have high amounts of amino aids can also cause gout; diarrhea and stomach cramping that can rank from mild to severe pain. Even if sports nutrition supplements are being discouraged by sports nutrition experts, Bricker Labs, a sports nutrition supplement manufacturer, still do a lot of advertising and manufacturing as well. Do not mistake them to be the same thing or else your health will be compromised. You may have an extremely busy schedule, being an athlete and all, but you must still consume appropriate amount of food. So you must manage your time well to have an adequate time for eating. Time management is definitely the key. You see, sports nutrition is different from normal nutrition because with sports nutrition, the athletes require more nutrients to keep their energy up during their various activities. Athletes perform strenuous activities, that is why more nutrients are needed to keep them running. Athletes lose a lot of fluids during their game. Food preparation can become a challenge but it is a challenge that athletes need to face since good sports nutrition help to adequately fuel work-outs and improve performance and recovery. Eating well should be a part of an athlete s overall training plan. But buying well is a requirement for eating well.